Search Engine Tips May Offer Deep Impact On Your Site Or Blog Traffic
After 172 days and 268 million miles of deep space stalking, NASA's Deep Impact successfully struck comet Tempel 1. The cosmic collision between the coffee table-sized impactor and city-sized comet occurred at 1:52 a.m. EDT.
| "What a way to kick off America's Independence Day!" |
Why all the deep space fireworks talk you ask? Well the truth is, I found this news story fascinating (as did thousands of other people would agree) and felt it was rather topical for this special occasion.
It just so happens that being "topical" and relating what you do with Avon Cosmetic to news and current events is also a highly recommend (yet rarely used) marketing strategy. Millions of people are on the net today, tomorrow, and at all times, seeking news or details about all sorts of current events. If you're writing about that event or news item, you can increase the odds that searchers will find you. If what you do (or what you market) is related in some way, then like a toad on a hot road, you'll see your results leap to much higher levels.
The kind of hits a savvy marketeer can achieve by riding on the comet tail of current events and news stories can be as spectacular as one might imagine. The impact on your business can be equally stellar.
In my last blog post we started our series of PPC search engine tips that can help your campaign for better targeted earthbound visitors. So without further comet (or is it comment?), let's continue...
Search engine campaign tips:
- Remember that with PPC campaigns, you are not sending search visitors to a site, you are sending them to a web page (called: a destination or landing page). You must discover keywords and set-up ONE page at a time.
- Remember that people search by typing in more than one word:
- The 7 most used word phrases in search engines according to OneStat.com:
- 2 word phrases 32.58%
- 3 word phrase 25.61%
- 1 word phrases 19.02%
- 4 word phrases 12.83%
- 5 word phrases 5.64%
- 6 word phrases 2.32%
- 7 word phrases 0.98%
- Start your "keyword discovery" process by visiting the destination page you intend to send your search engine visitors to. Put on the 'reading glasses' of a customer and look at your page through their eyes.
- Ask yourself this: "What keywords might a person type in a search box where when they arrived at this destination page, they'd say 'BINGO' this is what I was looking for?" Find these keywords and you've discovered your best keywords.
To make certain you don't miss this series of PPC tips, you might consider subscribing to my RSS feed.
It happened on the 4th...
1959 - America's 49-star flag, honoring Alaskan statehood, was officially unfurled.
Deep Impact Kicks Off Fourth Of July With Deep Space Fireworks (Science Daily)
After 172 days and 431 million kilometers (268 million miles) of deep space stalking, Deep Impact successfully reached out and touched comet Tempel 1. The collision between the coffee table-sized impactor and city-sized comet occurred at 1:52 a.m. EDT. Mission scientists expect the project will answer basic questions about the formation of the solar system, by offering a better look at the nature
Hubble captures Deep Impact's collision with comet (EurekAlert!)
NASA's Hubble Space Telescope captured the dramatic effects of the collision early July 4 between comet 9P/Tempel 1 and an 820-pound projectile released by the Deep Impact spacecraft.
NASA's Deep Impact Kicks off Fourth of July With Deep Space Fireworks (SpaceRef)
After 172 days and 431 million kilometers (268 million miles) of deep space stalking, Deep Impact successfully reached out and touched comet Tempel 1. The collision between the coffee table-sized impactor and city-sized comet occurred at 1:52 a.m. EDT.
Technorati:
Avon Cosmetic | marketing | search | comet | NASA
| posted by Dan Hollings @ 4:38 PM |
|
0 Comments:
Post a Comment
<< Home