Internet marketing tips for Body Wise

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Tuesday, August 30, 2005

Frugal Froogle? It's free, but are your nutritional supplements in Froogle?


As A Body Wise independent distributor, the first question you need to ask yourself is: "Where do customers shop?"

  • Customers shop at a place that s familiar
  • Customers shop at a place they trust
  • Customers shop at a place with good prices
  • Customers shop at a place that s well promoted
  • Customers shop at a place they ve shopped at before.
Froogle So what does knowing where customers shop have to do with Froogle? Well simply put; many people have been to Google or Froogle before, it's well promoted, and as always it is convenient. People are basically familiar with Google's various search engines and they trust this newer comparison shopping engine because it's backed by Google. While Google's Froogle doesn't price or sell anything themself, they do allow shoppers to compare various prices. Google has hammered the consumer's nail right on its head.

It is obviously an exception to the old expression, "there's no such thing as a free lunch". At Froogle, if you're attempting to promote your products or services, lunch is on them. It's easy and free.

First some interesting facts and then the various steps (below) for adding your products or services to Froogle's comparison shopping engine.

Froogle In A "Nutshell"


Froogle is on the Google home page.
Millions of people come to Google each day, and many are actively looking for the products you're selling. Froogle connects shoppers with merchants.

At Froogle you control your product information.
Simply upload a new product feed at any time to ensure Froogle displays the most accurate descriptions and promotions for your products.

Froogle provides store ratings and product reviews.
Google's technology scours the web to identify relevant information about listed stores and products. This information is in the form of review 'snippets' from independent ratings sites.

Froogle is forever free to merchants who wish to participate.
Upload your product info (data feed) and you'll be listed overnight. The entire system is supported by 'Sponsored Links' which are paid advertisements Froogle displays along side the regular Froogle listings.

I ask, are nutritional supplements good items to be added to Froogle.


Below are some simple instructions toward getting your nutritional supplements added in Froogle using their data feed system:
  1. Sign in to the Froogle Merchant Center
    Create or use your existing Google Account to enter the Froogle Merchant Center.
  2. Create an FTP account
    Set up your FTP account, which you'll later use to upload your 'product info' feeds to us.
  3. Specify your feed's settings
    Set your feed's filename and other parameters.
  4. Create and upload your feed
    Create a feed according to Froogle's instructions and upload it to them. Be sure to name your feed using the filename you chose in Step 3 (above).

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Technorati:
| | | nutritional supplements | nutrition
Other recommended blogs:
Pampered Chef | PartyLite | Petra Fashions

posted by Dan Hollings @ 7:01 PM  

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