Google's Froogle? Can you get your home and kitchen products listed?

Google's Froogle? Can you get your home and kitchen products listed?

As A Carico consultant, the first question you need to ask yourself is: "Where do customers shop?"

• Consumers frequent places that are familiar
• Consumers frequent places that are convenient
• Consumers frequent places with fair prices
• Consumers frequent places that are well advertised
• Consumers frequent places they ve shopped at in the past.

So what does knowing where customers shop have to do with the comparison shopping engine called Froogle? Well simply put; many people have been to Google or Froogle before, it's well promoted, and as always it is convenient. People are basically familiar with Google's various search engines and they trust this newer comparison shopping engine because it's backed by Google. While Google's Froogle doesn't price or sell anything themself, they do allow shoppers to hunt down good prices. Froogle has hit the consumer's nail right on its head.

It is obviously an exception to the old expression, "there's no such thing as a free lunch". At Froogle, if you're trying to get into a comparison shopping engine, lunch is on them. It's 100% free!

Let's start with a few facts about Froogle and then the 'feed' steps for listing your products or services in Froogle.

Info About Froogle

You can list your products on Froogle for free.
Unlike other online shopping sites, Froogle costs nothing. There's no spending account to set up and maintain. No cost-per-click. No cost, period.

At Froogle you control your product information.
Simply upload a new product feed at any time to ensure Froogle displays the most accurate descriptions and promotions for your products.

Froogle provides store ratings and product reviews.
Google's technology scours the web to identify relevant information about listed stores and products. This information is in the form of review 'snippets' from independent ratings sites.

Froogle is forever free to merchants who wish to participate.
Upload your product info (data feed) and you'll be listed overnight. The entire system is supported by 'Sponsored Links' which are paid advertisements Froogle displays along side the regular Froogle listings.

Home and kitchen products are great items to be ranked in Froogle.

Below are some recommended tips toward getting your home and kitchen products ranked in Froogle using their data feed system:

1. Sign in to the Froogle Merchant Center
   Create or use your existing Google Account to enter the Froogle Merchant Center.
   
2. Create an FTP account
   Set up your FTP account, which you'll later use to upload your 'product info' feeds to us.
   
3. Specify your feed's settings
   Set your feed's filename and other parameters.
   
4. Create and upload your feed
   Create a feed according to Froogle's instructions and upload it to them. Be sure to name your feed using the filename you chose in Step 3 (above).
   

To make certain you don't miss this series of internet marketing tips, you might consider subscribing to my RSS feed.


Technorati:
Carico | Froogle | Dan Hollings | cookware | kitchenware
Other recommended blogs:
Pharmanex | Pola Cosmetics | Pre-Paid Legal