Internet marketing tips for Mannatech

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Tuesday, July 26, 2005

Google's wearable computer material used in FadSense


Fadsense: Google Adsense for Fashion
If it were simple, Google would explain how this fabric-embedded electronic technology works. Instead we get a picture. BUt a picture is worth a thousand words and for Google, many of them might be clickable. And then again, perhaps not.

Go to Google FadSense

As A Mannatech associate, you might be wondering why I'm talking about a futuristic contextual AdSense (AdWord) program like FadSense. It's partially because it's funny, but more importantly, it's because I feel the type of advertising we have been discussing here at my "Internet Marketing Tips for Mannatech" blog, is critical to your future. What I'm hoping to teach you are skills and tips that will not only work for Google today, but for any similar type advertising in the future. Google FadSense, real or not!

To summarize the core of our current discussions, we want to know:
  • How to find keywords related to your products and services.
  • How to determine "tags" that help categorize your content.
  • How to prepare your marketing campaign from the ground up.
  • How to track your traffic, results, and advertising ROI (return on investment).
  • How to write effective ads.
  • How to manage your advertising budget.
  • How to create eye catching headlines for your ads.

My Continuing Tips To Help You With Mannatech...

Over the past few weeks we have hammered away with dozens of valuable tips. This week we continue.
  • When thinking up keywords, use examples of specific things your product is used for: 'clean floors', clean countertops', 'wash floors', 'mop floors', 'polish stove top', 'remove grime', 'shine appliances', 'disinfect bacteria', 'hide furniture flaws' etc.
  • Explore variations: 'soy milk', 'soymilk', 'soy-milk'
  • Add plurals: 'protein bar' and 'protein bars'
  • Use abbreviations and acronyms
  • Use US and UK spellings
  • Keyword phrases may be questions: 'how to repair bad credit', 'when should I diet', 'how do I lose weight', 'where are discount cosmetics', etc.
Last week I posted the another round of search engine marketing tips and yet more in the weeks before that. Check there for more ideas.


Check back next week for the next in this series of PPC tips... Until next week, happy PPC campaigning...


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posted by Dan Hollings @ 6:02 PM  

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