Can personal care products be promoted via a PPC marketing campaign
At Noevir their vision is to enhance the beauty of women throughout the world. Their mission is to develop the purest, most effective personal-care products in the world.
As A Noevir consultant you know your product and you've set your goals. Your web page, site, or blog is up and you're pondering methods to get potential customers.
Can your personal care be sold via a PPC marketing campaign or not? That's question #1, right? But equally important, can you orchestrate a plan that produces more profits and results than cost?
Good news, the answer is: "probably yes."
Tricks of the trade for the successful PPC campaign...
- Forget stupid characters. We are talking search engine listings (not eBay) so cool the clever punctuation it L@@KS stupid!!!!!!!! Don't make SOME words CAPITALIZED; it looks like you're shouting desperately for business. Respect the people who read your search engine listings.
- People are by nature often interested in things like 'saving money', 'making money', 'curing something', 'striking a deal', and getting anything of value that is 'free'... but be careful. The addition of such self-interest phrases in your ad copy may skew your clicks upwards while leaving your sales flat. If you're tempted to try such phrases... test, test, test... while keeping an eye on your bottom-line.
- Bluntness works: 'Refinance 4.5%', 'Viagra $39', 'No Interest VISA', etc
- These are the type words that appeal to searchers: more information, complimentary, love, youthful, safe, new, benefit, gain, money, happy, glad, proven, guarantee, resource, fast, results, discover, how you, how to, your, yours, you'll, healthy, natural, magic, secret, comfortable, save, proud, secure, solution.
Until next week, happy pay per click campaigning...
Technorati:
Noevir | PPC | pay per click | Google AdWords | Network Marketing | Yahoo Ads | Dan Hollings | AdWords | personal care products
| posted by Dan Hollings @ 11:42 PM |
|
0 Comments:
Post a Comment
<< Home