Are you Froogling? Are your nutritional products & personal care products displayed there?
As A Nu Skin independent distributor, the first question you need to ask yourself is: "Where do customers shop?"
- Consumers frequent places that are familiar
- Consumers frequent places that are convenient
- Consumers frequent places with fair prices
- Consumers frequent places that are well advertised
- Consumers frequent places they ve shopped at in the past.
So what does a consumer's shopping preferences have to do with Google's Froogle? Well simply put; many people have been to Google or Froogle before, it's well promoted, and as always it is convenient. People are basically familiar with Google's various search engines and they trust this newer comparison shopping engine because it's backed by Google. While Google's Froogle never sets prices on items or markets stuff themself, they do allow shoppers to hunt down good prices and merchants to set whatever pricing they prefer. While many other comparison shopping engines are good, when it comes to helping small merchants get their products in front of customers "ready to buy", Foogle has hit the consumer's nail right on its head. It's one of the rare exceptions to the old expression, "there's no such thing as a free lunch". At Froogle, if you're looking to marketing something, lunch is on them. It's free,
Let's start with a few facts about Froogle and then the 'feed' steps for listing your products or services in Froogle.
Highlights of Froogle
Froogle is on the Google home page.
Millions of people come to Google each day, and many are actively looking for the products you're selling. Froogle connects shoppers with merchants.
You can list your products on Froogle for free.
Unlike other online shopping sites, Froogle costs nothing. There's no spending account to set up and maintain. No cost-per-click. No cost, period.
At Froogle you control your product information.
Simply upload a new product feed at any time to ensure Froogle displays the most accurate descriptions and promotions for your products.
Froogle provides store ratings and product reviews.
Google's technology scours the web to identify relevant information about listed stores and products. This information is in the form of review 'snippets' from independent ratings sites.
Do you know how nutritional products & personal care products might be found in Froogle.
Below are some helpful tips toward getting your nutritional products & personal care products found in Froogle using their data feed system:
- Go to the Froogle Merchant Center and sign-in
If you do not have an account, open one and enter the merchant area. - Set-up an FTP account
Set up an FTP account so that later you can upload your 'product or service' feeds in the Froogle system. - Adjust your feed's settings
Your feed will have a filename and other parameters. You must set this up as well. - Upload your feed
After you create a feed according to Froogle's instructions you'll upload it by FTP. Check that your feed name matches the filename you chose above in Step 3. - Final content review
We will review your feed to ensure that its content is consistent with our program policies.
Are you learning valuable ideas? We recommend you check out our previous blog posts for many other marketing ideas. In fact, why not add our RSS feed to your "Feed Reader" so you don't miss future trainings?
Technorati:
Nu Skin | Froogle | Dan Hollings | nutritional supplements | nutrition
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| posted by Dan Hollings @ 7:03 PM |
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