Google's Froogle? Can you get your lingerie & sleepwear items listed?

Google's Froogle? Can you get your lingerie & sleepwear items listed?

As A Petra Fashions consultant, the first question you need to ask yourself is: "Where do customers shop?"

• Customers shop at a place that s familiar
• Customers shop at a place they trust
• Customers shop at a place with good prices
• Customers shop at a place that s well promoted
• Customers shop at a place they ve shopped at before.

So what does knowing the habits of a happy shopper have to do with Froogle, the comparison shopping engine? Well simply put; many people are familiar with Google's Foogle and they trust Google because they've been there before, it's well promoted, and as always it is convenient. While Google's Froogle never sets prices on items or markets stuff themself, they do allow shoppers to compare various prices. They've hit the consumer's nail right on its head.

It seems to be a rare exception to the old expression, "there's no such thing as a free lunch". At Froogle, if you're trying to get into a comparison shopping engine, lunch is on them. It's as easy as 1-2-3.

First some interesting facts and then the various steps (below) for adding your products or services to Froogle's comparison shopping engine.

Froogle In A "Nutshell"

Froogle is on the Google home page.
Millions of people come to Google each day, and many are actively looking for the products you're selling. Froogle connects shoppers with merchants.

You can list your products on Froogle for free.
Unlike other online shopping sites, Froogle costs nothing. There's no spending account to set up and maintain. No cost-per-click. No cost, period.

At Froogle you control your product information.
Simply upload a new product feed at any time to ensure Froogle displays the most accurate descriptions and promotions for your products.

Froogle provides store ratings and product reviews.
Google's technology scours the web to identify relevant information about listed stores and products. This information is in the form of review 'snippets' from independent ratings sites.

I market lingerie & sleepwear. Can lingerie & sleepwear be found in Froogle.

What follows are some recommended instructions toward getting your lingerie & sleepwear items found in Froogle using their data feed system:

1. Sign in to the Froogle Merchant Center
   Create or use your existing Google Account to enter the Froogle Merchant Center.
   
2. Create an FTP account
   Set up your FTP account, which you'll later use to upload your 'product info' feeds to us.
   
3. Specify your feed's settings
   Set your feed's filename and other parameters.
   
4. Create and upload your feed
   Create a feed according to Froogle's instructions and upload it to them. Be sure to name your feed using the filename you chose in Step 3 (above).
   
5. Check your feed for errors
   Sign in to your Froogle Merchant Center account to check for any formatting errors in your feed.
   
6. Final content review
   We will review your feed to ensure that its content is consistent with our program policies.

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Petra Fashions | Froogle | Dan Hollings | lingerie | sleepwear
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