Internet marketing tips for Body Shop At Home

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Tuesday, August 30, 2005

Froogle? Will you get your personal care, haircare & skincare products listed?


As A Body Shop At Home independent consultant, the first question you need to ask yourself is: "Where do customers shop?"

  • Consumers frequent places that are familiar
  • Consumers frequent places that are convenient
  • Consumers frequent places they trust
  • Consumers frequent places with fair prices
  • Consumers frequent places they ve shopped at in the past.
Froogle So what does knowing where customers shop have to do with Google's Froogle? Well simply put; many people trust Google's Foogle and they are familiar with Google because it's well promoted, they've been there before and it's always convenient. While Google's Froogle never sets prices on items or markets stuff themself, they do allow shoppers to compare various prices.

As comparison shopping engines go, Froogle is hitting a home run for entrepreneurs. We all want our products in front of targeted customers and that's just what Froogle does. Foogle has hit a homerun for merchants and at the same time, they've hit the consumer's nail right on its head.

It seems to be a rare exception to the old expression, "there's no such thing as a free lunch". At Froogle, if you're hoping to get your stuff in front of shoppers, lunch is on them. It's as easy as 1-2-3.

After some few facts about Froogle, I'll cover the steps for uploading your products or services information.

Froogle, the Comparison Shopping Engine


You can list your products on Froogle for free.
Unlike other online shopping sites, Froogle costs nothing. There's no spending account to set up and maintain. No cost-per-click. No cost, period.

At Froogle you control your product information.
Simply upload a new product feed at any time to ensure Froogle displays the most accurate descriptions and promotions for your products.

Froogle provides store ratings and product reviews.
Google's technology scours the web to identify relevant information about listed stores and products. This information is in the form of review 'snippets' from independent ratings sites.

Froogle is forever free to merchants who wish to participate.
Upload your product info (data feed) and you'll be listed overnight. The entire system is supported by 'Sponsored Links' which are paid advertisements Froogle displays along side the regular Froogle listings.

Personal care, haircare & skincare are ideal products for online sales. So you ask, how can these be included in Froogle.


Next are some simple instructions toward getting your personal care, haircare & skincare products included in Froogle using their data feed system:
  1. Go to the Froogle Merchant Center and sign-in
    If you do not have an account, open one and enter the merchant area.
  2. Set-up an FTP account
    Set up an FTP account so that later you can upload your 'product or service' feeds in the Froogle system.
  3. Adjust your feed's settings
    Your feed will have a filename and other parameters. You must set this up as well.
  4. Upload your feed
    After you create a feed according to Froogle's instructions you'll upload it by FTP. Check that your feed name matches the filename you chose above in Step 3.
  5. Final content review
    We will review your feed to ensure that its content is consistent with our program policies.

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Technorati:
| | | haircare | skincare
Other recommended blogs:
Kara Vita | Lexxus | Lia Sophia Jewelry

posted by Dan Hollings @ 7:06 PM  

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